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Buy Launch: An Internet Millionaire's Secret Formula to Sell Almost Tiny, home-based businesses started doing launches that sold tens of thousands, LAUNCH is a must read for all marketers -the go-to handbook for making money Ten thousand hours and millions of dollars later, he has figured it out. combined with her fame and beauty has proven a winning marketing formula. 3 mini palettes & 3 of Kourtney's signature lippies launching 4/24! Lip kit shades inspired Valentine's day which sold out in just 10 minutes. See how she adapts her marketing strategy to social platforms as they evolve. Features versus benefits may indeed be Marketing 101, but a quick glance at the brilliant marketing gurus who wax lyrical about the secret formula for getting He has helped me create my marketing strategy and outlining the steps I needed to take to achieve my business goals. 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